Riot rolls out new broadcast talent as part of the LCS rebrand

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A couple of days after rolling out a new look as part of a rebranding, the LCS continues to freshen up things for 2021. Game developer Riot has announced a new slate of LCS broadcasters for this coming season.

From the esports frontlines comes Kieran “Allorim” Logue, whose resume includes wading into battle with Immortals. Two of the new faces have experience as both players and coaches; Hai “Hai” Du Lam went to the Worlds three times as a midlaner with Cloud9, while Barento “Razleplasm” Mohammed was behind the bench for Golden Guardians Academy.

Providing coverage from a journalism perspective will be Emily Rand, whose experience includes pulling down a paycheque at ESPN.

The biggest of the new slate of LCS broadcasters is Hai, who last year started his own eports organization, Radiance. He has also been a regular LCS analyst in the past.

Riot hasn’t abandoned, however, the talent that’s got the LCS to where it is today. Returning on-air personalities include Gabriella “LeTigress” Devia-Allen, Clayton “CaptainFlowers” Raines, Alberto “Crumbz” Rengifo, and David “Phreak” Turley.

In days ahead, Riot is expected to continue looking for a single-platform broadcast deal for the new-look LCS, with those being considered including Twitch, YouTube, and CaffeineTv.

League of Legends in a new phase

All of this is part of an effort for the game developer to move League of Legends into a new phase. That has included unveiling a new colour scheme—purple—and mottos for the LCS.

A big reason for this is that there is a new crop of players. The LCS is banking on a number of them to shine in the 2021 season, with teams turning attention to colleges and scouring scouting grounds for up-and-coming talent. Those expected to be big names will include Edward ‘Tactical’ Ra, Victor “FBI” Huang, and Mingyi ‘Spica’ Yu.

Fans will get its first look at the new era when the LCS returns on January 15 with its Lock In tournament.

Mike Usinger once took the better part of two years to finish Grand Theft Auto. Over the course of his career he has written about everything from eSports to music to movies to travel.

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